Laura Sanko joins Wimp2Warrior as first brand ambassador »



Wimp2Warrior is happy to announce that Laura Sanko has joined the corporate as their first model ambassador. The preliminary announcement was made earlier right this moment by means of John Kavanagh’s Instagram Stay, and comes lower than a month after Wealthy Chou took over as VP, North America. Sanko’s addition marks the primary of a sequence of formal relationships that the corporate will probably be making with high-profile personalities and fighters within the MMA area.

Sanko has turn out to be a staple on broadcasts all through the MMA business, recurrently offering evaluation for the UFC, LFA, and Invicta FC. Along with her background as a fighter, BJJ purple belt, and Muay Thai practitioner, Sanko’s evaluation and interviews have turn out to be a mainstay on MMA broadcasts, and a stabilizing bridge to each new and longtime followers of the game.

By becoming a member of the Wimp2Warrior group, Sanko will work along side Chou by extending her attain on to potential women and men who’ve lengthy thought-about coaching, by being a bridge in serving to them take their first steps find their very own journey inside on the mats and in martial arts. Moreover, Chou and group will look to Sanko to leverage her relationships with skilled fighters, coaches, and gymnasium house owners to additional educate them on the W2W program and lay the inspiration on how the transformative program can function an natural on-ramp for potential new members whereas offering much-needed subsidies and sources to gymnasium house owners and their academies.

“Our first order of enterprise is constructing a group of recognizable faces throughout the MMA neighborhood who signify our beliefs, and who’ve had relatable experiences of their path to coaching,” mentioned Chou. “From the second we spoke to Laura, we had been blown away by her steadiness of understanding of how we are attempting to alter lives by means of the W2W program with understanding learn how to translate our B2B imaginative and prescient on to the gymnasium house owners we glance to companion with.”

“Merely put, Wimp2Warrior is probably the most life-changing health program on the planet—as a result of MMA is a lot extra than simply health. It appears contradictory to say, however in some ways, fight sports activities problem you mentally greater than bodily, and that psychological journey is the place the magic occurs. MMA feels up to now exterior most individuals’s consolation zones that we regularly put it on the “I might by no means do this” shelf. Wimp2Warrior makes MMA accessible to everybody. I’m so excited to be part of this firm as we invite individuals of all ages, throughout the nation, to search out their internal warrior. Everybody has a warrior inside them, however on the finish of the day, it’s not about being some type of superhero or badass. The journey to discovering that facet of your self is life-changing. I do know this as a result of it’s my story too.”

For the previous 14 years, Laura Sanko has devoted herself to the game of MMA. In 2007, Laura started coaching MMA in her hometown of Kansas Metropolis and, briefly order, the game she initially thought could be a health routine turned central to her life. She competed each as an novice and an expert blended martial artist from 2009 to 2013. When being pregnant pressured her to step away from competitors, Laura remained near the game by starting a profession in MMA broadcasting. Initially working as a sideline reporter for the all girls’s promotion, Invicta FC, Laura’s abilities had been quickly observed by the UFC the place she started as a sideline reporter in 2016. Since then Laura has been a fixture of UFC broadcasts each as a reporter and, extra not too long ago, as an analyst. Her in-depth data of MMA together with a real love of the game and its contributors shine by means of on digital camera, and have rapidly made her one of many brightest rising stars in MMA broadcasting. She at present resides in Lee’s Summit, Missouri, together with her husband Nathan and their 7-year-old son, Burke.

Over 10,000 individuals from 90+ gyms worldwide have accomplished W2W’s “Warrior Coaching Program”, including hundreds of thousands of {dollars} in income for his or her companions lately. The corporate is aggressively increasing their current presence in North America, the place they’ve beforehand partnered with Montreal’s Tristar (Firas Zihabi), Lengthy Island’s LAW MMA (Chris Weidman, Ray Longo), San Francisco’s El Nino Coaching Heart (Gilbert Melendez), San Jose’s AKA Coaching Heart (Javier Mendez), Las Vegas Xtreme Couture (Randy & Ryan Couture), Dublin California’s Fight Sports activities Academy (Kirian Fitzgibbon) SBG Portland (Matt Thornton) and extra.

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