Olympic Sponsors get cold feet and pull out from expo booths in Tokyo. | Blog at SwimISCA.org


Sponsors cancel cubicles and events.

Greater than a dozen firms are in a scramble, together with:

  • Canon Inc, a digicam maker
  • Tokio Marine & Nichido Hearth Insurance coverage Co,  a unit of Tokio Marine Holdings Inc.
  • Ajinomoto (seasonings)
  • Swatch Group’s Omega model, a world sponsor
  • Home sponsor Eneos Holdings Inc
  • Sportswear maker Asics Corp
  • Panasonic

Some 60 Japanese firms paid greater than $3 billion for sponsorship rights after which one other $200 million to increase their contracts after the Video games have been delayed final yr because of the pandemic. 


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